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The mix of goods is forever expanding as QD looks to satisfy all customer requirments. Constant improvements in product quality and better sourcing from all over the world coupled with QD's very low profit margins means it is striving and succeeding to achieve 'Good Value Always'. Whilst many retailers only advocate 'good value', QD delivers it. The stores epitomise the 'Pile it High, Sell it Low' philosophy with its very aggressive pricing policy. The buyers explore the world market seeking not only new products but also better-value sources of supply. The aim is simple, to sell high quality items at the lowest possible price, to drive sales to the maximum. QD provides merchandise in almost every conceivable area of family shopping with over 40,000 product lines on offer spread across a vast array of departments.
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